Company : Alexis Pacelor Pôle Entrepreneurial
Position : work-study student
During my work-study year, I managed the website's SEO (strategy and execution from A to Z), with the aim of improving the company's visibility in the region.
Webdesign, code integration, SEO, Blog, community managment, e-mailing, statistics analysis.
Intern analysis, benchmarking and recommendations : publication calendar, social medias selection, editorial line, objectives.
Website anlysis : hierarchy (H1, H2...), statistics analysis (Google Analytics), keywords, backlinks...
SEO : Blog creation, backlinks, sitemap, Google Search Console, landing page re designing (catchphrase, background image, call to action,
Reading of the book "Réussir son référencement web" by Olivier Andrieu.
